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The E-Myth Revisited - Why Most Small Businesses Don't Work and What to Do About It
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by Michael E. Gerber
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ISBN: 0887307280, Paperback- $9.60 BUY
Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor business people. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend.
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A New Brand World - Eight Principles for Achieving Brand Leadership in the Twenty-First Century
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by Scott Bedbury, Stephen Fenichell (Contributor)
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ISBN: 0670030767, Hardcover- $17.47 BUY
Bedbury, who headed advertising and marketing divisions for Nike and Starbucks during their phenomenal growth, coaches on establishing a memorable brand. Observing consumers overwhelmed by countless choices, he argues that now's the time to build a brand that evokes trust from its customers.
"Unless your brand stands for something, it stands for nothing," he declares, as he explains methods for companies big and small to articulate their essence and ethos to core customers, potential customers and employees. Bedbury elaborates his belief that "the brand is the sum total of everything a company does" with lively anecdotes from the experiences of Harley-Davidson, Microsoft and others. He calls for advertising and marketing that will inspire rather than merely inform (ie: "Just Do It").
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How to Make Your Business Run Without You!
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by Susan M. Carter
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ISBN: 0967029104, Paperback- $26.60 BUY
How To Make Your Business Run Without You is a how-to resource for small business owners and entrepreneurs to effectively streamline operations that will pave the way for more business, bigger profits and a business that virtually runs itself. Through step-by-step chapters, Author Susan Carter advances readers from the high-risk potential of 'owning their own jobs' to the freedom and control of 'owning their own businesses.' A must read for any owner or self-employed professional who is eager to move from start-up status to ongoing success.
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The Richest Man in Babylon
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by George S. Clason
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ISBN: 0451205367, Paperback- $6.99 BUY
I often give this book out as a gift whenever a person younger than me asks for my advice on money. I always present this book to them saying "if you read it and do as it says, it will work magic." It really contains excellent, time tested advice, and would make a good gift for someone in their early 20s who is on their own for the first time, and struggling.
The book is a series of parables about money written in the 1920s by George Clason. They were written as individual essays of a few thousand words, but the theme throughout them is consistent -- save 10% of your money, give 10% away, use 10% to reduce your debt load, and live on the remaining 70%.
The stories in the book are entertaining; they are reminiscent of some of the parables in the Bible, such as the Prodigal Son or the story of the Workers in the Vineyard. I think this is intentional on the part of the author; certainly readers in the 1920s had an appreciation for "old fashioned stories with a moral" that people today seem to have lost. I enjoy the book greatly, though, and any thoughtful person who reads the book should find it interesting, especially if they are trying to get their finances in order.
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Nonprofit meetings, minutes, and records
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by Anthony Mancuso Attorney
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ISBN: 1413308929, Paperback- $26.39 BUY
Nonprofit? Stay out of IRS trouble with the ultimate corporate housekeeping tool!
Nearly 1.5 million nonprofit organizations are busy preserving historic sites, saving libraries, helping the homeless, greening our cities- and so much more. Yet, while some have sophisticated record-keeping systems, most nonprofits are staffed by volunteers who need help running the organization and keeping up a proper -- and legal --paper trail.
Help has arrived! With Nonprofit Meetings, Minutes & Records, you'll get the all-in-one solution every nonprofiteer needs to hold meetings and document actions taken by board members.
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How to form a nonprofit corporation
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by Anthony Mancuso Attorney
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ISBN: 1413310265, Paperback- $31.49 BUY
Create a nonprofit in your state without spending big on attorney's fees!
The process of becoming a tax-exempt organization may appear intimidating, but with How to Form a Nonprofit Corporation, you can do it quickly, easily and with confidence.
This bestselling book includes complete instructions for obtaining federal 501(c)(3) tax exemption and for qualifying for public charity status with the IRS. It will help you:
-complete an IRS tax-exemption application
-prepare articles of incorporation
-write the bylaws of your nonprofit
-fill in minutes of the organizational meeting
-understand your state?s specific nonprofit requirements
The 9th edition is completely updated to provide the latest federal and state rules, including brand new requirements for filling out Form 1023 and other essential IRS documents. Plus, all the forms you need can be found both as tear-outs and on the CD-ROM.
What are you waiting for? Incorporate your nonprofit and pursue your worthy cause!
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The 7 Habits of Highly Effective People
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by Steven Covey
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ISBN: 0671708635, Paperback- $11.20 BUY
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change was a groundbreaker when it was first published in 1990, and it continues to be a business bestseller with more than 10 million copies sold. Stephen Covey, an internationally respected leadership authority, realizes that true success encompasses a balance of personal and professional effectiveness, so this book is a manual for performing better in both arenas. His anecdotes are as frequently from family situations as from business challenges.
Before you can adopt the seven habits, you'll need to accomplish what Covey calls a "paradigm shift"--a change in perception and interpretation of how the world works. Covey takes you through this change, which affects how you perceive and act regarding productivity, time management, positive thinking, developing your "proactive muscles" (acting with initiative rather than reacting), and much more.
This isn't a quick-tips-start-tomorrow kind of book. The concepts are sometimes intricate, and you'll want to study this book, not skim it. When you finish, you'll probably have Post-it notes or hand-written annotations in every chapter, and you'll feel like you've taken a powerful seminar by Covey. --Joan Price
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Principle-Centered Leadership
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by Steven Covey
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ISBN: 0671792806, Paperback- $9.75 BUY
The great "angst" of life has seemingly gripped us all, and there seems to be no limit to the number of writers offering answers to the great perplexities of life. Covey, however, is the North Star in this field. Following his successful Seven Habits of Highly Effective People (S. & S., 1989), Covey now responds to the particular challenges of business leaders by applying his natural laws, or principles, of life to organizations. Covey explains these laws (security, guidance, wisdom, and power), and discusses how seven-habits practice and focus on these principles will result in personal and organizational transformation. He reminds us that personal and organizational success is hard work, requires unwavering commitment and long-term perspective, and is achievable only if we are prepared for a complete paradigm shift in our perspective. Without hesitation, strongly recommended for all management collections.
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The Power Principle - Influence With Honor
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by Blaine Lee
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ISBN: 0684846160, Paperback- $9.75 BUY
An associate of the Covey Leadership Center, Lee here follows in the tradition of Stephen R. Covey (The Seven Habits of Highly Successfully People, S. & S., 1989) with an expose of power. She demonstrates the viability of the three variants of power: coercive (fear), utility (let's make a deal), and principle-centered (virtue/honor). With respect to the first two variants, Machiavelli remains timeless; modern versions include Robert Ringer (Winning Through Intimidation, 1984) and Simon & Schuster's editor-in-chief, Michael Korda (Power; How To Get It; How To Use It, LJ 3/15/76). Regarding the third variant, Lee differs with other experts by taking an organic approach; she argues that power is rooted in honor and is based on transformation rather than transaction. A series of exercises demands reader participation and self-assessment. Indeed, Lee sets an example, listing how some of her personal failures became growth opportunities. Her work will be helpful to anyone in a leadership role such as teacher, parent, or coach.?Steven Silkunas, Southeastern Pennsylvania Transit Authority, Philadelphia
Copyright 1997 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
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The Nonrunner's Marathon Guide for Women: Get Off Your Butt and On with Your Training
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by Dawn Dais
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ISBN: 1580052053, Paperback- $10.17 BUY
Dawn Dais hated running. And it didn't like her much, either. Her fitness routine consisted of avoiding the stairs in her own house, because who really has the energy to climb stairs? It was with this exercise philosophy firmly in place that she set off to complete a marathon.
The Nonrunner?s Marathon Guide for Women is a fun training manual for women who don't believe that running is their biological destiny but who dream of crossing the finish line nonetheless. It opens with a realistic training schedule and is chock-full of how-to's, quizzes, and funny observations, which Dais felt were lacking in the guides she had consulted.
The Nonrunner?s Marathon Guide for Women also integrates entries from Dias' journal, sharing everything would-be marathoners need to know about the gear, the blisters, the early morning workouts, the late-night carb binges, and ? most important of all ? the amazing rewards.
Anyone can do a marathon. This book just makes the experience a little more bearable and a lot more fun.
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